We are looking for a Digital Marketing Associate to join our team!
• Collaborate with the Marketing Team in building marketing plans, executing marketing initiatives and enhancing the brand and identity of ACG
• Manage and strategize digital platforms and initiatives of ACG/TWPH
• Spearhead development of social media platforms of ACG and TWPH, schedule digital contents and construct strategic captions for postings
• Recommend creative builds in line with brand guidelines and marketing plan
• Manage analytics and promotional boostings online
• Support celebrity ambassadors & influencer management—amplifying their corresponding posts that amplifies ACG and TWPH’s brand
• Monitor Youtube and other videos for promotional cutaways
• Support in-house creative production for TV shows, digital shows, webinars and contents
• Come part in enhancing the brand and identity of ACG and TWPH
• Recommend digital avenues of ACG and TWPH can explore for client lead generation
• Develop strategic marketing initiatives and activities.
• Implement marketing plans that include print, broadcast and online content.
• Create branded advertising campaigns, and support the marketing and design teams by coordinating and collating content
• Proven work experience as a Social media Associate (SMA)
• Hands on experience in content management
• Excellent copywriting skills
• Ability to deliver creative content (text, image and video)
• Solid knowledge of SEO, keyword research and Google Analytics
• Knowledge of online marketing channels
• Familiarity with web design is a plus
• Excellent communication skills
• Analytical and multitasking skills
• BS degree in Marketing or relevant field